Meet the Meat


We believe that good jerky starts with great quality meat. Our jerky is made with 100% Premium Canadian Beef. We use round cuts which allows us to make a product that is high in protein and low in fat.

For too long, jerky has been “hijacked” by the junk food category and it is time WE do something about it. We found an opportunity to provide a high protein, low fat snack for those who want to pursue an active lifestyle as well as those who simply want to spoil themselves with a healthy, good tasting snack without having to worry about the ingredients.

Introducing The People’s Beef. 100% Canadian. Lean and high in protein. Hand cut. Small Batch. Marinated using all natural and gluten free ingredients. Dried to perfection. Jerky the way it was meant to be.

Come join the revolution!


different cow parts for cuts of meat

To learn more about Canadian beef, click here.